Yerba Madre · 2024
Yerba Madre creates a $3,000 annual recurring donation in 30 minutes
A SentinelOne renewal, matched on price by PIE’s purpose-powered quote, now funds native trees and urban forests in Southern California.
- recurring annual donation
- $3,000
- Nonprofit partner
- TreePeople

Yerba Madre is a purpose-driven organic beverage company that regenerates ecosystems and empowers communities through its impact business model. After a short discovery call, the IT department shared its 2024 technology renewals with PIE; the SentinelOne security renewal was set for September.
Yerba Madre had discounted pricing from a leading reseller in place. PIE presented a purpose-powered quote that matched the price and created a $3,000 annual donation to TreePeople. PIE renewed SentinelOne with zero disruption, and the funds now support TreePeople’s mission to plant native trees, restore urban forests and empower youth through environmental education.
“Thanks to PIE, we’ve learned how to make our technology expenses work in favor of our nonprofit partners. Without increasing costs or complicating our operations, we’ve unlocked real impact metrics worthy of celebrating.”