The Fuse is Lit! We’re Launched!
Some images and a video from the formal launch party!
Ever since Covid hit our town of Bend hard in Q1 of 2020, Cristina has had a clear vision to find creative ways to create consistent flows of support to non-profit organizations in need that don’t fluctuate with market conditions. After 20 months of slow cooking, we launched this dream last night at a formal launch party at Embark in Bend. The launch has been picked up by Cascade Business News and Market Watch so far, with more to come no doubt. Here are a few images from the launch. Enjoy!
Cristina singing at our launch party.
Candela and Cristina making empanadas from scratch for the party. We kept an international theme since Cristina and Jamie met in Argentina and this concept was inspired on a global bike tour :)
Our entire community pitched in as well—here’s our neighbor Deb.
We’re here to help companies create more purpose in their companies and impact in their communities! We also help increase profits and propel growth, all with no out-of-pocket expenses. Invest 15 minutes in a discovery call and you’ll be pleased with what you learn. Book a call here
From the Bike to Your Business
Ugandan Guest Rider Innocent on Day 1 of our Ride. Together we founded Good Hope School for AIDS Orphans
Today is the day. Profit & Purpose is officially open for business. Blog post number one.
I had a potential client ask me recently “How did you come up with this idea? It’s brilliant!”. He was shocked to hear it was actually inspired by a bicycle trip. Well, not just any bicycle trip. I went on to explain that I rode this tandem bicycle around the world while leaving the rear seat open to invite strangers to join the journey called Peace Pedalers. I was able to find 40 corporate sponsors to donate just about all the gear that was needed. But one corporate sponsor didn’t have any gear or cash to donate – a startup called Aceva Technologies.
Instead of parting with cash, Aceva signed over all their essential technology and communications services over to Peace Pedalers. Now, every time an employee of Aceva made a phone call, sent an email or did a video conference it was supporting this altruistic intercultural cycling expedition. We sent the team updates and they were ecstatic to support the project. As this startup grew and mature over the years, Peace Pedalers was able to use this regular funding to create 11 charity projects in the communities that we rode through. Aceva won, Peace Pedalers won and the communities all won. And, there were no losers.
Now, many years off the bike, I’m settled into married life and a father of three kids living in Bend, Oregon. As Covid 19 hit hard I was looking for ways to use my experiences in life and business to be of service. Out on a mountain bike ride one morning I was inspired to bring this model to the businesses in Bend and beyond. I thought to myself, what if we I could help businesses to reduce expenses, increase profits and support their favorite community nonprofit partners? And what if I could also help them to activate these partnerships to increase productivity, moral and help them earn and retain customers? So, Profit and Purpose was born. And we’re here to be of service to help you Make More, Give More and Grow More. Let us know how we can help!