From the Bike to Your Business
Today is the day. Profit & Purpose is officially open for business. Blog post number one.
I had a potential client ask me recently “How did you come up with this idea? It’s brilliant!”. He was shocked to hear it was actually inspired by a bicycle trip. Well, not just any bicycle trip. I went on to explain that I rode this tandem bicycle around the world while leaving the rear seat open to invite strangers to join the journey called Peace Pedalers. I was able to find 40 corporate sponsors to donate just about all the gear that was needed. But one corporate sponsor didn’t have any gear or cash to donate – a startup called Aceva Technologies.
Instead of parting with cash, Aceva signed over all their essential technology and communications services over to Peace Pedalers. Now, every time an employee of Aceva made a phone call, sent an email or did a video conference it was supporting this altruistic intercultural cycling expedition. We sent the team updates and they were ecstatic to support the project. As this startup grew and mature over the years, Peace Pedalers was able to use this regular funding to create 11 charity projects in the communities that we rode through. Aceva won, Peace Pedalers won and the communities all won. And, there were no losers.
Now, many years off the bike, I’m settled into married life and a father of three kids living in Bend, Oregon. As Covid 19 hit hard I was looking for ways to use my experiences in life and business to be of service. Out on a mountain bike ride one morning I was inspired to bring this model to the businesses in Bend and beyond. I thought to myself, what if we I could help businesses to reduce expenses, increase profits and support their favorite community nonprofit partners? And what if I could also help them to activate these partnerships to increase productivity, moral and help them earn and retain customers? So, Profit and Purpose was born. And we’re here to be of service to help you Make More, Give More and Grow More. Let us know how we can help!